Face it, your business is not that unique
November 17, 2020
It’s a fact that most agencies spend a disproportionate amount of time trying to find a truly ‘U’ USP and
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It’s a fact that most agencies spend a disproportionate amount of time trying to find a truly ‘U’ USP and
As the pandemic marches on, managers need to help their remote employees battle feelings of isolation. Not only that, the
This post came about through a recent discussion with a CEO client of mine who was having difficulty with his
Film from YouTube creator Microsoft Sam shows striking similarities in ads from Apple to Uber. All the Covid-19 cliches in
Years ago, when I was still a planner, I worked with a brilliant Creative Director called Sedge… He consistently nailed
If you have something on your mind, a challenge you’re wrestling with or just want an alternative point of view, I’d be very happy to lend an ear and maybe help you start to unpick the issues.