Retainers remain important to the majority of agencies, but agency leaders reported a change in clients’ attitudes towards them. The
During an Agency Sales Transformation workshop in 2019 (when I was at Waypoint Partners), led by Partner Lisa Mandell, we
5 ways founders need to change as leaders when their agency starts to grow. When you start a business with
Years ago, when I was still a planner, I worked with a brilliant Creative Director called Sedge… He consistently nailed
I’ve noticed a bit of a pattern in my last few meetings. Agency leaders don’t talk to each other. They chat,
If you have something on your mind, a challenge you’re wrestling with or just want an alternative point of view, I’d be very happy to lend an ear and maybe help you start to unpick the issues.