I’ve always been an advocate for speaking to your clients, and at the end of 2020, I took my own advice and conducted some of my own interviews with my handful of etc clients. The responses were insightful, humbling and gave me real clarity about understanding where my value lies and the potential scope of
There are plenty of stats out there to support the woefully obvious observation that onboarding is incredibly important for teaching and keeping the best people, but much of the process often relies on how much information a new employee can retain in the shortest period of time before they’re left to ‘get on with it’.
A recent conversation with a client got me to thinking just how important and valuable it is to ‘just ask’ rather than speculate when it comes to client requirements. In summary: A client dropped me a Slack message over the weekend. His agency have landed a new client and they are in the final rounds
As remote working is set to remain commonplace even after the Covid-19 pandemic subsides, rules around engagement and support of employees will need to be re evaluated. Face-to-face meetings and their associated body language, can often help leaders to find out more about their team, but timed Zoom meetings and the inability to see even
These 20 quick tips to un-average your agency’s web copy from copywriters Treacle are exceptional and well worth considering if you are contemplating a rewrite in 2021. Agency website copy tip No.1: Front-load the benefits at the start of the sentence, then show your process for achieving it. Like this: “Drive more website conversions with our